Welcome to Small Business Labs

  • Small Business Labs is the research blog for Emergent Research's ongoing project to identify, analyze and forecast the key social, business and technology trends driving the future of small business.

About Emergent Research

  • EMERGENT RESEARCH is a cross-disciplinary research and consulting firm. We identify, analyze and forecast the sources and impacts of social and business change. Our focus areas are the global intersections of social and demographic shifts, technology, marketing and economic decentralization.

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Authors

  • The authors of Small Business Labs are Steve King, Carolyn Ockels and Anthony Townsend. Steve and Carolyn are partners at Emergent Research and research affiliates at the Institute for the Future. Anthony is a Research Director at the Institute for the Future. Steve, Carolyn and Anthony are co-authors of the Intuit Future of Small Business report series.

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coworking

April 11, 2008

Coworking Meets Coplaying

Great article in the SF Chronicle on Cubes and Crayons, a new coworking site in Silicon Valley.  The facility combines coworking with a licensed day care facility.  Key quote on their clients:

"Cubes & Crayons so far has about 25 members who sign up for a certain number of hours of work and child care each week, plus other users who drop in when space is available. Most are parents like Grant and Chan who use both the child care and the work space, but some are people like McConachie and his partners who simply need quiet work space on an occasional basis."

Places like Cubes and Crayons provide new options for parents looking for flexible careers, work/life balance and job options - including career on and off rampers.  These are folks that, for a wide variety of reasons, are moving in or out of traditional full time employment.  For more on this topic, take a look at the Youronramp site.

Coworking meets coplaying - a great idea. 

March 05, 2008

Press Round Up on Coworking

Lots of coverage on coworking:

1.  The Christian Science Monitor on March 3rd describes coworking:

"The concept tries to combine the structure and socializing of a company office space with the flexibility of working from home. There are desks to rent, conference rooms to reserve, and still plenty of room to recline.

Coworking spots cater to the telecommuters, freelancers, and entrepreneurs of the e-mail era. These laptop bedouins represent a growing segment of the US workforce, and many coworkers say others are bound to find similar arrangements."

2.  The New York Times on February 20th describes coworking:

"...where someone sets up an office and rents out desks, creating a community of people who have different jobs but who want to share ideas."

3.  The New York Times on February 28th describes hybrid coworking spaces:

"...many accounts it is an unusual hybrid: equal parts business incubator, coworking and learning space and members-only networking group."

4.  The SF Chronicle on February 19th describes coworking:

"In co-working, a group of freelancers or other solo entrepreneurs share one big office space with perks that they might not get at home, such as conference rooms, espresso machines and opportunities for socializing."

Obviously coworking has captured the imagination of the press.

February 20, 2008

SF Chronicle, NY Times on Coworking

The San Francisco Chronicle had a cover story yesterday on coworking titled "Shared Workspaces A Wave of the Future".  The article provides an excellent description of coworking:

"Laptop nomads - that growing tribe of folks who can be found typing away at any cafe with wireless Internet access - are starting to put down roots. And some .... are doing it through co-working, a 21st century twist on the old idea of the shared artists' studio.

In co-working, a group of freelancers or other solo entrepreneurs share one big office space with perks that they might not get at home, such as conference rooms, espresso machines and opportunities for socializing."

The article also points out the growing interest in coworking by traditional office suite companies:

"In Santa Clara, a traditional business center, Bowers Office Center, started offering a co-working option several months ago."

We discuss coworking in our first Future of Small Business report, and believe these facilities will supporting the growth of next-gen artisans. 

There is a very useful list of coworking resources at end of the article.

***Update - just noticed the New York Times has an article on coworking today.  It is in the front of the small business section.  Two major articles in two days in two leading newspapers - a good sign that a trend is moving beyond the fringe and towards the mainstream. ****

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