Workplace of the Modern Entrepreneur is a CNNMoney video on coworking. It covers the usual aspects of coworking: shared office space and facilities; community; advantages relative to working at home or in a coffee shop; etc.
The one angle that is a bit different is the focus of the segment is not on freelancers or solopreneurs, but on entrepreneurs who are using coworking facilities to house their companies. This is a subtle but important difference.
Freelancers tend to be single person businesses - what we call personal businesses and what the government calls "non-employers." While they may work in and with teams and hire help on a contract basis, they don't tend to employ full-time staff. Freelancers have been much less likely to rent traditional commercial space to house their businesses,.
Entrepreneurs building companies tend to hire full-time staff - and historically they have rented commercial space to house their companies.
The shift towards employer businesses operating without traditional commercial space is clear. One of the more interesting findings in our research on home-based businesses was the large number of employer businesses based at home.
And it makes sense that coworking facilities are housing employer businesses. We just haven't seen a lot of press covering this part of the coworking movement.
Comments